To recognize Mother’s Day and BoJack’s tortured relationship with his mother, I ghostwrote this Twitter thread from BoJack’s POV.
The Twitter thread can be viewed here.
To celebrate Hulu’s first large scale celebration of Hispanic Heritage Month, I was able to work with Ariela Barer, Allegra Acosta, and Rhenzy Feliz from Marvel’s Runaways to participate in a custom video piece. I produced the video by interviewing talent, working with Marvel's in-house video team, and coordinating with GreenHouse (Hulu’s internal creative team). The completed video was shared across Hulu and Marvel channels and was the most successful tweet out of the campaign
The video can be viewed here.
In response to Beyoncé’s Vogue cover shoot, Mindy Kaling recreated the flower crown look. I quickly pulled images from The Mindy Project and Beyoncé’s Instagram to find another matching look.
The Twitter conversation can be viewed here.
This also resulted in Dolce & Gabbana recreating the look for Mindy’s daughter. The outfits can be viewed here.
A reactionary post in response to actress Keala Settle’s partipation in the “If you don’t love me” trending challenge
The tweet can be viewed here.
To celebrate the historic reopening of the University at Buffalo's iconic south campus landmark several "before and after" GIFs were created and shared on Twitter.
The Twitter post can be viewed here.
To add to the UBuffalo Snapchat account's sticker options, personalized stickers were developed and then added to the channel utilizing the scissors tool.
An archive of UBuffalo Snapchat Stories can be found here.
To celebrate the holiday season, a branded holiday card was created featuring the Victor E. Bull, geese who roam the campus frolicking in front of the University at Buffalo's iconic Baird Point.
The Twitter post can be viewed here.